Pass It On | How to crumb coat a cake with Briony May

For the fourth in our series of short films, we hung out with Briony May, Great British Bake Off 2018. 

After years of baking at home and cultivating her creativity and skill, Briony first came to attention as she launched onto our screens for nine stressful weeks in The Great British Bake Off last year. Progressing through the competition to the semi-finals, Briony’s humour and warmth, coupled with her resilience and ingenuity, saw her become a firm favourite with viewers.

Hailing from Bristol, Briony brings the latest baking trends to life in her demo at this year’s Food Connections Demo Kitchen – Trendy Afternoon Tea. Free entry, Sunday 16 June, 3pm. Have a watch of her Pass It On video below for how to crumb coat a cake (or leave it ‘semi-naked’ topped with fruit for an on-trend show-stopper!)

So what is Pass It On? When it comes to food, everyone’s got something to share. From a much-loved family recipe to the seeds from last year’s harvest, from a cake shared with neighbours to a favourite cookbook, Bristol Food Connections wants you to Pass It On.

Let’s get the whole city passing it on throughout the festival, to show just how much of a kind and generous community we have here in Bristol! And it’s the perfect way to connect with neighbours and friends through food in a genuinely quick, useful and enjoyable way.


• Take a cake into work
• Invite a neighbour round for tea
• Spill a food secret or hack
• Start a cookbook club
• Share seeds from your garden
• Split a sourdough starter
• Start a friendship cake
• Donate homegrown veg
• Gift homemade jam or chutney
• Swap a recipe book
• Tell a story
• Organise a picnic (National Picnic Week starts on 21 June!)

Six Bristol food heroes have already shared on Bristol TV – look out for the short films both on Freeview channel 7, Sky 117 and Virgin Media 159, on and across social media. Share your own using the hashtag #passitonbristol to get involved!


Head to
We’ve teamed up with the Bristol-based recipe sharing website and app to bring the city’s recipes to the fore. Use the hashtag #passitonbristol to be part of the Cookpad Bristol Food Connections community!

As well as Bristol Food Connections, 17-21st June is also Loneliness Awareness Week and we’ve teamed up with organisers, the Marmalade Trust (a charity reducing the stigma around loneliness across society and helping people to make new friendships) to highlight this important issue. Can you Pass It On while also tackling loneliness in Bristol? How about organising a picnic, a street party or simply take time to share a cuppa and cake with a neighbour.

Pass It On is such an easy, cheap and fun way to get connecting with family, friends, neighbours, classmates, communities and colleagues.
And it’s the perfect way to embody Bristol Food Connections’ mission – bringing good food and people together.

What will you share?


1. Use the hashtag – #passitonbristol – on social media and we’ll collate everything you share (videos, pictures, words, sound) on Bristol Food Connections’ channels – Facebook, Instagram and Twitter

2. Cookpad – upload your recipes to Cookpad to help create Bristol’s biggest recipe swap

3. Email your videos, pictures, words, sounds and recipes to info@ or leave a comment on this blog post

4. Pop into the Colston Hall Festival Hub and share your stories with our team at the information point

A big thank you to Bristol TV – our media partner and Pass It On sponsor

Bristol TV is part of the largest local TV network in the UK, Local TV broadcasts to viewers in Birmingham, Bristol, Cardiff, Leeds, Liverpool, Tyne & Wear, Teesside and North Wales. They deliver local content capturing the important stories, events and issues that matter to audiences. Engaging the hearts and minds of the people and businesses that make our cities great, Bristol TV prides themselves on showcasing the best our towns and cities have to offer.

Bringing people and good food together